Some things just matter more.
Personal and Business Insurance for Over 35 Years

Life Insurance
Who to insure. What to insure. How to insure it. Read More >

Health Insurance
Let us help you find the right coverage. Read More >

Disability Insurance
Nothing is more valuable than your ability to earn a living, and insuring it is incredibly inexpensive. Read More >
What Our Clients Say About Pedersen Associates
“Pedersen and Associates LTD has provided high quality service to me and my organizations for a period of over 15 years. Paul Pedersen gives prompt, personal and accurate attention to the needs of his clients. I was the superintendent of schools in two metropolitan Milwaukee area school districts from 1990 to 2013 where Mr. Pedersen and Pedersen Associates provided invaluable insurance and personnel consulting. The school districts repeatedly contracted with Pedersen Associates as a result of the high value placed upon his work, integrity and results. I also have personal life insurance through Pedersen Associates. Mr. Pedersen has given me extraordinary service to ensure that I have the right life insurance for my needs and that my personal insurance contract is worry free. Pedersen Associates is a successful agency for individuals, families, groups and organizations such as school districts.”
~ Elliott L. Moeser, Ph.D. Retired Superintendent of Schools
“I have known Paul Pedersen for 35 years. 35 years ago I worked in his office as a clerical high school student. I was always impressed with how he treated his customers/clients and said if I am ever in a position to buy insurance he is who I would buy it from.
The last 20 years I have owned my own business and he is our insurance provider. But in my career before my business I brought Paul into that company to help out with its insurance needs and he did an incredible job for them and saved them a lot of money.
I would highly recommend Paul to handle your insurance needs because of his honesty and integrity. He is the best!.”
~ Mary Greub, owner Gerhard’s Elegant European Desserts, Lake Forest, Illinois
“Several years ago you told me about the life insurance plan through the state of Wisconsin. You said that the cash build up was great. That week I looked it up and took advantage of it for my daughter Nicole.
When Nicole was three I took out a policy for her from another company and the State of Wisconsin cash value has surpassed the other policy in a very short period of time. Thanks for the tip.”
~ Jo